VMI Wins COSE”s Sixth Annual Ten Under 10 Award

For six years Cleveland’s Council of Smaller Enterprises (COSE) has recognized businesses with ten or fewer employees who have demonstrated best practices in innovation, growth/success, value to the community and the environment, promoting diversity and excellence in customer service.

This year, Visibility Marketing is proud to be a recipient of COSE’s sixth annual Ten Under 10 Awards. The award was presented to Montrie Rucker Adams and Todd Q. Adams during the luncheon at COSE’s annual conference at Cleveland’s International Exposition (IX) Center.

This has been a great 10 years for Visibility Marketing. We are looking forward to providing additional innovative marketing and communications services in the area sustainability.

Making Season’s Practice More Visible!

Season’s Practice, a Middleburg Heights company that “provides healthy minds and bodies for women at every season of life” has retained Visibility Marketing to help make them “more visible.”

Some of Season’s Practice’s services include: Adult ADD/ADHD, Caregiver, End of Life Support , Easting Disorders/Body Image, Marriage Counseling, Military Families, Parenting Issues, PMS, Sexual Issues, Post Abortion Loss and Grief.

Continue reading Making Season’s Practice More Visible!

Tenth Anniversary Celebration-Don’t Drop The Dream

It is difficult being young, single and pregnant. Now imagine being young, single, pregnant and homeless. Unfortunately, that’s the plight of over 1000 women and children each year in Greater Cleveland who find their way to Continue Life Inc., a homeless shelter and transitional housing program for pregnant and parenting women.

Continue reading Tenth Anniversary Celebration-Don’t Drop The Dream

Cleveland Bridge Builders Celebrates 10th Anniversary…

…..with Advertising Campaign

I’m excited! Our company isn’t the only one celebrating a decade of success.

Cleveland Bridge Builders (CBB) is launching an advertising campaign to celebrate their Flagship Program. Yours truly is one of ten alums selected to tell their story! The ads foster community awareness about the positive impact we’ve made in the community after participating in the program.

If you haven’t heard of CBB’s Flagship Program, it’s a 10-month leadership development and civic engagement program for rising civic leaders. It seeks to identify, educate and channel rising leaders into effective civic engagement. We participated in highly interactive curriculum with individual leadership assessment, small group discussions, presentation from community leaders, team projects and a review of best practices in leadership across sectors.

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260 Ways to Be More Visible

For the tenth anniversary of Visibility Marketing Inc., we’ve compiled a list of 365 260 ways to “be more visible.” They are quick and easy.  Nothing hard.  Nothing new.  It’s only a matter of incorporating the old Nike tagline philosophy “just do it.”

We started out with 365 but then realized, why work them on the weekends?  We’ll just give them enough for Monday through Friday and let them rest and play the other two days.  Now, if you’re really ambitious we can have that conversation.

So, if you want to be “more visible” just do one of these a day.  Or, you can do one of these for 5 days, or 25 days.  If you get bored with one, choose another. It’s all a matter of working it until it works.

Now sign on to Twitter and follow @BeMoreVisible to get your visibility for today.

No More Black Beans and Rice (It’s Gumbo Now)

The deep psychological wounds of slavery cannot  easily be measured, but the evidence of the superior race mind-set is ever present.

As America’s pot becomes gumbo rather than black beans and rice, everyone has to learn to accept and welcome the positive changes diversity brings. Not only do we now have an African American running our nation, but minorities are at the helm of some of our great businesses and institutions. Many minorites and some in the majority accept what is, because from generation to generation we have not known otherwise.

A recent incident brought the necessity of diversity education home. For nearly one year I attended job-related meetings at which I was the only African American. One meeting I could not attend, so I asked a co-worker to stand in for me.

Imagine my surprise when she returned, exclaiming how nice and accomodating everyone was. She was beckoned to sit with the hosts and made to feel like a “sorority” sister – gestures of acceptance, acknowledgement and appreciation I had never experienced.

At first I could not quite understand why my emotions were on a roller coaster. Then, it dawned on me. My color prevented me from being in their “club.” I could not join because I did not look like them.  Maybe  even deeper than that – they were uncomfortable with me. In their world I don’t exist. I am invisible.

The days of  “black beans and rice” are over. The numbers of Latinos, Asians, Native and Arab Americans and other ethnic groups are growing. Therefore, diversity education is necessary. By making entire races invisible, we are shortchanging our schoolrooms and boardrooms of their talents, time and treasures. We have to try to learn and understand the history, cultures and souls of those who are different.

There were two lessons learned from this incident. One, I was used to being invisible and ignored. I didn’t recognize it until it was blatantly brought to my attention. Alienating others was their way of life – their actions went unrecognizable to them.

Two, I now have a better understanding of what Jesus meant when He said, “…love your enemies. Do good to them…Then your reward will be great and you will be sons of the Most High, because He is kind to the ungrateful and wicked.” (Luke 6:35 NIV).

The attitudes and actions that have brought the need for diversity education to took hundreds of years to create and may take just as long to eradicate. We must be patient and continue to seek change with love. We may not see it’s full manifestation in our lifetime. Maybe our great-grandchildren will.

Touched By a RAK

The year was 1998 – I was touched by a RAK. I even wrote about it in Kaleidoscope magazine. It was in the early days of the Internet when we didn’t have to worry about Spam or phishing. Not many people were on the Internet back then. Since I had an AOL account, the only people I connected with were on AOL.

One day on April 9th I received an email from a stranger. Which was quite rare in those days. It simply said, “You don’t know me. I want to wish you a Happy Birthday. You’ve been hit by a RAK… “Random Act of Kindness.”

The email threw me. Since he was also on AOL, it wasn’t hard to figure out how he got my email address. I emailed him back to thank him. He said that’s what he does…thinks of various ways to perform random acts of kindness.

Continue reading Touched By a RAK

Learn Entrepreneurship from the Princess

My six-year-old daughter and I had the opportunity to preview Disney’s latest princess movie, “The Princess and the Frog.” Princess Tiana, the first African American princess created by Disney, works hard to save money to open a restaurant in New Orleans. Unlike other Disney princesses, Tiana is not interested in waiting “someday for her Prince to come.” She makes sure her life’s happiness does not depend upon anyone else – including a Prince.

It’s refreshing to see a Disney Princess story line that shows a woman does not have to  lie  in wait for her rescuer. Tiana is enterprising. She knows what she wants and seeks out the people who will help her get it. Even if it happens to be a Prince.

Continue reading Learn Entrepreneurship from the Princess

Why the Tiger Should Have Roared

The first rule in public relations 101 is When In Doubt, Say Something!

When Tiger Woods’ Cadillac Escalade hit a fire hydrant and a tree in the wee hours on Black Friday, the 33-year old golf phenom decided  to take the vague route when asked, “What happened?” He didn’t even bother to answer the police.

A note to all of you who want fame and fortune: If the media comes after you and asks questions you don’t want to answer, answer them anyway…or at least tell them when and what time you will talk to them.

When you say nothing, the public and the media begins to speculate. You don’t want that to happen. You want to stay in control and when you don’t talk, the media has the upper hand.

Tiger posted information on his Web site. But that may have been too little too late. The media has already gotten into the public’s minds. The rumors started to fly through the air before Tiger could swat them with his nine iron.

“His wife caught him cheating and ran after him with a club,” “She knocked his window out trying to knock his head off,” “Tiger was raised by a black man who always told him never to hit a woman, so he fled instead.”

These are all speculations.   We won’t know the real answer to what happened that day. Unfortunately the rumors will continue to fly.

Until the Tiger decides to roar.

Just for Your Safty

That’s just what I saw in an ad in big, bold letters, sprawled across my computer. “Just for Your Safty…” I could not read beyond the word “safty.”   My first thought was, “Hmmm, that typo is huge! How did it get past the editors?”

Most bloggers, Facebook enthusiasts, marketers and people who love to write, don’t have editors. Editors check your words before you put it out there. They make sure that your audience will understand what you say and that your message  makes sense. They are the ones that, if you’re writing about our nation’s safty, what the audience reads is information about their safety.

No one is perfect. That’s a given. But when you’re putting your stuff out there for all the world to see, make sure that it’s tight and it’s right. Have someone look it over. Ask them to proofread it for errors – typos, sentence structure, dotted i’s and crossed t’s. After that person reads it, give it to someone else.

I once worked at a major newspaper. In our department we wrote classified ads. The nature of our job was to type as fast as we could what the person on the other line dictated. One of our biggest fears was to leave the “l” out of the word “public.”  Guess what? Our fears were often realized.

One way to proofread spelling is to read the words from right to left instead of left to right. Most people miss words because they know what they wrote, so they skim over the words without truly reading them. But when someone else reads it, they see, “all there money was lost,”  and “the dogs were baking all at once.”  Spellcheck can’t check this.

The best of the best make mistakes. The challenge is to make sure that you at least do all that you can to not make them. If you do, at least you can say that you covered all the bases. It’s for your own writing safety.

Kelly Chapman has a new CD…

Kelly Chapman’s sophomore CD “Great is Your Grace” is a Word-laced CD in which Kelly’s soaring voice deftly takes the listener through various styles of music from Jazz to Rock to Gospel. It features an impressive list of musicians including Everette Harp, pianist Herman Jackson (Stevie Wonder), guitarist Jen Leigh (Michael Jackson), Grammy winning violinist Charlie Bisharat and in high demand bassist Larry Kimpel.

Kelly takes you on a journey. “My faith journey is definitely relatable, but not typical and I think that the diversity in my music is a direct reflection of that journey.” Kelly enlisted the family production team of Kenai Sound Productions to help her create break out songs such as the rock tinged “Taste and See,” the rousing New Orleans flavored “Excuse Me While I Get My Praise On,” and the infectious world beat of “Celebrate Jesus.” Chapman recently energized and touched listeners with a variety of television appearances including Harvest Show (LeSea Broadcasting), Celebration of Praise with Ron Rosson and friends (Christian Television Network) and Focus Four (Cornerstone Television Network.)

An avid philanthropist, Kelly created the Wilma A. Chapman Scholarship Fund at the Cleveland Foundation in honor of her mother. With the launch of “Great is Your Grace,Kelly will donate a portion of the proceeds from the sale of “Excuse Me While I get My Praise On,” to the New Orleans Mission indefinitely.  

As a member of New Song Church where Ron Bradley is the pastor, Kelly enjoys singing, speaking at various youth programs, church conferences, business conferences and concerts.  “Gods grace, mercy and faithfulness are key messages that I want to share to draw others to Christ.” Kelly is walking in God’s word with her unique vocal style and spirit. A gift from God who is ready for the masses!

Kelly Chapman – New “Great is Your Grace” CD

Get Kelly’s New CD!
On iTunes, Zune & Everywhere Music is Sold

Please help spread the “Word!” Call or email:
*Your Local Radio Stations (request “Taste and See” or “Excuse Me While I Get My Praise On”)
*Your Local Book and Music Stores
*Your Friends and Family (simply forward this email)
…and tell everyone about the new project!

If you liked Kelly’s CD Real, the you will love Great is Your Grace!
Purchase Great is Your Grace at
www.kellychapman.net
Amazon.com
CDbaby.com
FYE.com

Check out Kelly’s Pre-Release Concert Videos on MySpace and Facebook!
myspace.com/kellychapmanmusic
facebook.com/kellychapmanmusic

A portion of the pom/roceeds from the sale of “Excuse Me While I Get My Prise On” are donated to The New Orleans Mission. Please support the ongoing efforts to help the victims or Hurricane Katrina – buy now!

Click here to hear Kelly’s interview on BlogTalk radio.
http://www.blogtalkradio.com/ChristinaIbbotson/2009/11/07/Kelly-Chapman-Hear-Her-New-CD-Here-First