RAKs are the new buzzword, but they’ve been around since creation.
Why the Tiger Should Have Roared
December 1, 2009 By
The first rule in public relations 101 is When In Doubt, Say Something! When Tiger Woods’ Cadillac Escalade hit a fire hydrant and a tree in the wee hours on Black Friday, the 33-year old golf phenom decided to take the vague route when asked, “What happened?” He didn’t even bother to answer the police. A note to [...]
Just for Your Safty
November 8, 2009 By
That’s just what I saw in an ad in big, bold letters, sprawled across my computer. “Just for Your Safty…” I could not read beyond the word “safty.” My first thought was, “Hmmm, that typo is huge! How did it get past the editors?”
