In April, I wrote a blog entitled, “SlideShare Helps to Brand Your Business“. If you are new to Slideshare or maybe an overall beginner to creating presentations (both print and online), this new blog by SlideShare will help you. SlideShare blogger, Marissa Wong, shares six tips for SlideShare beginners.
- Make it Clickable
- Big Visuals, Minimal Text
- Don’t Rely on Templates
- Maximize Your Channel
- Integrate with LinkedIn
- Activate Lead Capture
Read the details of each of her tips here.
She hit the nail on the head! When you develop your content for your presentation, make sure that each page has content that will make the visitor want to “click through” to continue reading it. No one wants to be bored, so make it worth continuing.
Use relevant images, charts and graphs. Don’t overwhelm your viewers with too much text. The point to all of this is to keep it simple.
Be creative in your design. People don’t want to see things they’ve already seen. Use your logo, your tagline, and other interesting colors and even textures for your template – but stay away from dark colors. Dark is boring!
Integrating with LinkedIn is a great suggestion (because SlideShare is a LinkedIn product). However, integrating with all of your social media accounts is even better! Exposure. Exposure. Exposure.
Lastly, make sure you have a way to capture your leads – get their contact information so you can reach your visitors.
It takes planning to put together a great SlideShare presentation that is worth sharing, so take your time and get it right the first time!
Share it with me. I’d love to see it.