It seems that no one has an excuse for not going “green.”
At a demonstration outside Pinterest’s headquarters in San Francisco, influential Pinterest users and Greenpeace activists asked the social network to use renewable energy to power its platform.
Mimicking Pinterest’s interface, the demonstrators set up two 15-foot by 13-foot “boards” with “pins” that stated, “Make Our Pins Green.” The featured “pins” were designed by Pinterest users who have almost five million combined followers.
The activists also set up a solar-powered café in a trailer with functioning solar panels, keeping the coffee hot with solar-powered burners.
Pinterest has 70 million users with 750 million boards and 30 billion pins but has yet to commit to a sustainable energy program. Other tech companies have committed to using renewable energy including Apple, Google and Facebook.
Pinterest is powered by Amazon Web Services, whose data centers are only powered by 15 percent renewable energy. Greenpeace is pushing all major Internet companies to shift to renewable energy sources. It is inviting Pinterest users to join the campaign and share content from pinterest.com/greenpeaceusa/clickclean.