A Strategic Publicity Campaign for National recording artist Kelly Chapman

National recording artist Kelly Chapman is a multi-talented, singer/songwriter/speaker/author and entrepreneur. She has performed background vocals for rhythm and blues artist Tony Terry, rapper MC Chill and gospel artist Charles Woolfork and Covenant.

Kelly’s debut CD Real released to a packed house at Cleveland’s Ohio Theater in Playhouse Square. She toured the country promoting Real: The Truth about Being Single with Kelly Chapman – the story behind the music.

Her sophomore CD, Great is Your Grace is packed with various music styles from jazz to rock to gospel.

Challenge: With the release of her debut CD Real in 2004, and the subsequent releases of her book Real: The Truth About Being Single with Kelly Chapman and the Great is Your Grace CD, Kelly needed a publicist to assist with promotion and visibility.

Solution: Visibility Marketing Inc. made Kelly “more visible” by implementing a strategic publicity campaign. It included promotional materials, media interviews and CD signings. Kelly toured the country in 2008 appearing in book stores and at special events promoting Real: The Truth About Being Single with Kelly Chapman and CDs.